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Green Bay Reporter

Wednesday, September 10, 2025

Packers introduce 'How 2 Sport' podcast highlighting women in sports

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Brian Gutekunst General Manager | Green Bay Packers Website

Brian Gutekunst General Manager | Green Bay Packers Website

The Green Bay Packers have introduced a new podcast, "How 2 Sport," which centers on the experiences of women working in sports. Each episode, lasting about 20 minutes, features conversations with women who have established careers in the sports industry. Guests include female leaders within the Packers organization as well as women working in sports, hospitality, and events across the country. The discussions cover key moments in their careers, challenges faced, and important lessons learned.

Megan Roberson, manager of booking and event operations for the Packers, hosts the podcast. Roberson's background includes playing collegiate soccer and organizing major events at Lambeau Field. She was also part of the Local Organizing Committee for the 2025 NFL Draft held in Green Bay. In her role as host, she guides each conversation to highlight women's impact throughout sports.

"Women belong in sports, both on and off the field," said Roberson. "There are so many opportunities for women to blaze new trails in this industry, whether as athletes, coaches or executives. We look forward to sharing the stories of women who have contributed to championship teams and created the ultimate fan experiences. How 2 Sport will help amplify their voices and inspire the next generation of women in sports."

The first season of "How 2 Sport" consists of eight episodes released every other week during football season. It focuses on women associated with the Packers and NFL as well as others from broader areas of sports and hospitality. Future episodes may feature athletes, content creators, franchise owners, and executives from across the nation.

The inaugural episode features Jennifer Ark, director of stadium services for the Packers. It is available now on packers.com and major podcast platforms. More information can be found at https://www.packers.com/audio/how-2-sport.

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