Green Bay Reporter

The Green Bay Packers and Associated Bank have announced a multi-year renewal and expansion of their longstanding partnership. This extension continues a relationship that dates back over a century, beginning when one of Associated Bank's founding banks was established in 1919, the same year the Packers were founded.

"The Packers are pleased to extend our partnership with Associated Bank," said Packers President/CEO Mark Murphy. "We've appreciated their support of the Packers for more than a century, fostering their deep roots in our community and providing consistently excellent service. We look forward to continuing to work together to create more opportunities for Packers fans through this enhanced partnership."

The renewed agreement includes continued sponsorship of the Associated Bank Gate at Lambeau Field's west side and the Associated Bank Club Level in the Lambeau Field Atrium. Additionally, Associated Bank will maintain its popular Packers Checking account, which offers account holders 10% off most purchases at the Packers Pro Shop and provides Packers-branded debit cards.

As part of the extended partnership, Associated Bank will become the presenting sponsor of the Packers Perks program this season. The loyalty and rewards program allows fans to earn points for engaging with the team in various ways. Points can be redeemed for unique prizes such as game tickets, sideline passes, autographed items, gift cards, VIP pep rally experiences, and more. Fans can learn more about signing up at packersperks.com.

"Associated Bank proudly serves as the Official Bank of the Green Bay Packers," said Andrew J Harmening, president and CEO of Associated Bank. "The Packers' dedication to their fans and community mirrors Associated Bank's commitment to our customers and community. From providing exclusive products like our Packers Checking to our branch at Titletown, for 105 years Associated has been part of the Packers' story and we look forward to what our future together holds. Go Pack Go!"

In recent years, Associated Bank has supported several activities celebrating its historical ties with the team during events like the 100 Seasons celebration. The bank sponsored Lambeau Field Live activation tours across Wisconsin and established an experiential branch in Titletown adjacent to Lambeau Field in 2019.

ABOUT ASSOCIATED BANC-CORP:

Associated Banc-Corp (NYSE: ASB) has total assets of $41 billion and is Wisconsin’s largest bank holding company. Headquartered in Green Bay, it is a leading Midwest banking franchise offering a full range of financial products from nearly 200 locations across Wisconsin, Illinois, and Minnesota. The company also operates loan production offices in Indiana, Michigan, Missouri, New York, Ohio, and Texas. More information is available at www.associatedbank.com.