Green Bay Reporter

The Green Bay Packers and American Family Insurance on Monday celebrated the official opening of the American Family Insurance DreamDrive training camp activity, marking its 11th anniversary.

A ribbon-cutting ceremony took place Monday morning to recognize DreamDrive, the specially designed bike experience for Packers fans and families at training camp. This event centers on the storied training camp tradition where Packers players ride children's bikes to and from practice.

Five Dream Fleet bikes, each celebrating a different piece of Wisconsin's rich heritage, were introduced for another year at the ribbon-cutting. These bikes include The Superfan Mobile, The Cheddar Chariot, The Fearless Rider, and The Dream Drivers, all provided by the Packers and American Family Insurance.

Several children selected by American Family Insurance had the opportunity to ride these special bikes to practice with the players. They met current players and received a Packers/American Family Insurance bike helmet autographed by the player who rode their bike down to practice.

Children are encouraged to participate in DreamDrive throughout Training Camp's open practices over the next several weeks by bringing their own bikes to practice in keeping with this longstanding tradition.

DreamDrive is a feature of the partnership between the Packers and Madison-based American Family Insurance, which has been a partner of the team since 2005. The partnership also includes the American Family Insurance Gate on the stadium's east side, allowing fans easy access to the Lambeau Field Atrium. Additionally, it features Titletown Gameday Live presented by American Family Insurance, inviting fans to celebrate gamedays prior to kickoff at Titletown across from Lambeau Field.

About American Family Insurance Group:

Based in Madison, Wisconsin, American Family Insurance has been serving customers since 1927. "We inspire, protect and restore dreams through our insurance products, exceptional service from our agency owners and employees, community investment and creative partnerships to address societal challenges." The company states that it acts on its belief in diversity and inclusion by constantly evolving to meet customer needs and preferences.

American Family Insurance Group is noted as the nation's 12th-largest property/casualty insurance group, ranking No. 243 on the Fortune 500 list. It sells American Family-brand products primarily through exclusive agency owners in 19 states. The group also includes CONNECT powered by American Family Insurance, The General, Homesite and Main Street America Insurance. Across these companies, it employs nearly 13,000 people nationwide.

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