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Green Bay Reporter

Saturday, November 23, 2024

Green Bay Packers renew long-term partnership with convenience store chain Kwik Trip

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Lee Gissendaner Player Personnel Executive | Green Bay Packers Website

Lee Gissendaner Player Personnel Executive | Green Bay Packers Website

The Green Bay Packers and Kwik Trip have announced a multi-year renewal of their partnership.

"We're pleased to extend our longstanding partnership with Kwik Trip," said Packers vice president of sales & business development Craig Benzel. "Kwik Trip's deep Wisconsin roots and dedication to providing consistent and excellent service makes them a fan-favorite. The Packers are proud to join them in serving fans, visitors, and travelers alike."

The extended partnership includes Kwik Trip's continued sponsorship of the Kwik Trip Gate, which has welcomed fans to games at Lambeau Field on the stadium's northwest side since 2018. The gate serves as a prominent entry point from Titletown.

Kwik Trip's Café Karuba coffee will remain the "Official Coffee of the Green Bay Packers, Lambeau Field and the Frozen Tundra," with their coffee and hot chocolate being served at Lambeau Field concession stands, on premium levels, and at Lambeau Field Events.

The partnership also encourages fans to use the Kwik Rewards App to earn Packers Fan Zone points. These points can be redeemed for chances to win various prizes and experiences.

"We are thrilled to extend our partnership with the Green Bay Packers. In addition to serving our great tasting Café Karuba Coffee and Hot Chocolate at Lambeau Field, Kwik Trip will be offering opportunities to Packers fans throughout the season to win game tickets, experiences, and fantastic prizes through the Fan Zone on the Kwik Rewards App," said Mark Meisner, Kwik Trip's vice president of marketing and advertising. "We look forward to a great season."

Fans can earn Packers Fan Zone points by interacting with Kwik Trip both in-store and online. For more information, visit kwiktrip.com/fanzone.

Kwik Trip is a family-owned company that serves 12 million customers each week through more than 880 convenience stores. The company produces many of its products at its own commissary, bakery, dairy, and distribution center located in La Crosse, Wisconsin. Operating under the Kwik Trip name in Wisconsin, Minnesota, and northern Michigan—and as Kwik Star in Iowa, Illinois, and South Dakota—Kwik Trip is consistently rated as a top workplace in all its markets.

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